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How Fashion Promotion builds a brand’s public face and makes them relevant to the current and future consumer
The Body Shop http://healthandbeautyblog.5pm.co.uk/2017/06/the-body-shop-forever-against-animal-testing/ The Body Shop is known for its strong brand ethos to not test on animals. The brand was the first global beauty brand to fight against animal testing in cosmetics and was the first company to be certified with the Leaping Bunny logo in 1997. The Body Shop is now owned by … Continue reading How Fashion Promotion builds a brand’s public face and makes them relevant to the current and future consumer
Fashion market levels and performance of market sectors
4 key digital research tools
Business Of Fashion BoF supplies you with curated professional advice from around the web, a selection of new jobs and updates on the latest fashion companies to join the BoF Careers platform. The website keeps you informed about the fashion industry globally. https://www.businessoffashion.com Vogue Vogue covers many topics including fashion, beauty, culture, living, and runway. It also includes all … Continue reading 4 key digital research tools
Intellectual property rights
Biggest designer rip-off Zara is the main brand of the Inditex group known for trendy affordable fashion, the world's largest apparel retailer, however, the brand has been ripping off brands high and low. Adidas Yeezy Boost 750 Zara's similarly designed shoes As you can see above Zara has taken a huge inspiration from Kanye West's … Continue reading Intellectual property rights
Designer clustering
Food and gentrification go hand in hand in London The opening of the "middle class" sandwich chain Pret A Manger in Wood Green has created a division between shoppers and residents and provoked gentrification debates. There's been a variety of opinions voiced from hopes of change to "loss of culture" in the area. In my … Continue reading Designer clustering
Emerging markets
Beauty From transgender beauty products to electric hairbrushes... the beauty industry is expanding every day..... The beauty industry is growing every day, it's welcoming new technologies and therefore is in high demand. "United Kingdom Health & Beauty market is forecast to grow by 21.1% over the next five years, in part driven by inflation which … Continue reading Emerging markets





